Thursday, July 11, 2013

Into it or Not into it?

Thoughts on Magna Carta... Pretty exciting time for hip hop with Kanye and Jay z doing big things. Its tough too live up to the hype these days and Ill say this album does not. However, I am into most of what is going on here. Besides all the fame lyrics, brand shout outs and rick ross, its a great album. (2 cents)

Whats more exciting to me is the way this album has been marketed. Jay z is well informed and being really clever with his strategies and placement of his campaign. example...

According to his website Life +Times, the display will remain at the cathedral's Chapter House through July.

Jay Z's 'Magna Carta Holy Grail' album cover on display at the Salisbury Cathedral in Wiltshire, England.
LIFE+TIMES magazine.

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