A logo is a logo and a brand is something else. As an emerging graphic designer I was constantly met with rebranding myself and developing my logo to express my brand. This seemed problematic when establishing a brand for my future. The most logical solution was embrace my name as it is the ultimate expression of my "brand."

Something I had rejected since my youth but could not change. The story behind it is simple, the logo and the brand is my name and the expression is my work. 

Kendall.  

I don't call myself a photographer by any means, however I am compelled to capture moments since a lens and shutter is a standard of today. This lens that acts as a curate-able eye we see and present the world.

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I guess the world is very dark, and that is frightening, but there is a glimmer of something. I have been analyzing my world through this lens. Playing with the contrast of dark and light, in full color by mixing percentages of the two. There is something beautiful to be found in the light surrounded by dark. 

http://hendersonkendall.vsco.co/

NYC - BHM